AI SEO & GEO
AI SEO & GEO: get found on Google and recommended by AI
Your customers no longer just Google you. They ask ChatGPT for a recommendation, read an AI Overview, check reviews and compare you on maps. AI SEO (also called GEO, generative engine optimisation) makes sure your business shows up, and is trusted, everywhere those decisions happen.
AI SEO & GEO
Is this you?
When customers ask Google or an AI tool who to choose, you want your business to be one of the names that comes up.
Your rankings
You rank on Google, but AI doesn’t mention you
Find out why AI tools recommend other businesses, and what it takes to be named.
Your enquiries
Your enquiries have gone quiet
See whether changes in how people search are sending customers elsewhere.
Your reputation
Your reviews and listings tell different stories
Get your website, reviews and directories saying one clear, consistent thing.
Your competitors
Competitors keep getting recommended
Understand what they’re doing differently and close the gap early.
What you’ll get
A business that’s easy to find and easy to recommend.
We’ll make your business clear, credible and visible across Google, maps and AI answers, and show you what changes.
The basics
What is AI SEO (GEO)?
Traditional SEO helps you rank in Google’s list of links. AI SEO helps you get named in the answers AI tools write, such as “the best kitchen fitter in Chichester” or “which accountants specialise in small charities?”.
AI tools build those answers from websites, reviews, directories and other sources they trust. GEO is the work of making your business clear, credible and easy for those tools to recommend. It doesn’t replace SEO. It’s built on top of it.
Why it matters now
- More customers start their research in AI tools, and AI Overviews now sit above many Google results.
- AI answers usually recommend only a handful of businesses. If you’re not one of them, you’re invisible for that question.
- Businesses that act early build trust signals that are hard for competitors to catch up with.
What we do
Six things that get you found and recommended.
01
Technical SEO foundations
Site structure, speed, mobile, accessibility and structured data, so search engines and AI tools can read your site properly.
02
Content that answers real questions
Service pages, FAQs and guides written around what your customers actually ask, in Google and in AI tools.
03
Trust and reputation signals
Reviews, case studies, directory listings and consistent business details: the evidence AI tools look for before recommending you.
04
Local SEO
Google Business Profile and local listings, so you win searches in your area.
05
AI visibility tracking
We test the questions your customers ask in ChatGPT, Gemini, Perplexity and Google AI Overviews, and track whether you’re mentioned over time.
06
Clear reporting
Rankings, AI mentions, traffic and, most importantly, enquiries, explained in plain English.
Results: JLA Joinery
12 months of joined-up SEO, AI SEO and Google Ads.
+50%
organic form enquiries
2 → 80
ChatGPT visits
10
enquiries direct from ChatGPT
Free download
Want to check things yourself first?
Our free 11-page AI Visibility Checklist covers your website, content and listings.
FAQs
Your AI SEO questions, answered.
Is GEO different from AI SEO?
No, they’re two names for the same thing. GEO (generative engine optimisation) is the industry term. AI SEO is the plainer way of saying it.
Do I still need traditional SEO?
Yes. AI tools lean heavily on well-built, trusted websites, so SEO is the foundation that AI SEO sits on.
How long does it take?
Technical fixes can show results within weeks. Trust and content work builds over months. We’ll set honest expectations after the audit.
Can you guarantee a ChatGPT recommendation?
No, and nobody honestly can. What we can do is make your business the strongest, clearest candidate, and measure how often you’re mentioned.
Free marketing consultation
Let’s talk about your visibility.
We’ll talk through what’s working and where to focus next.